Monday, March 3, 2008

My Next New Pair of Jeans…

...Will not be made by Levi’s.

I am not a fashionista. My favorite garb is a pair of jeans and a sweater or t-shirt, depending on the season. I was never loyal to brands either, until I met my husband.

Kevin is a no-nonsense, low maintenance, jeans-and-t-shirt kind of guy. In his profession he is able to wear his favorite jeans and sneakers all day long. This is one of the things he enjoys about being self-employed.

For some reason, he has always worn Levi’s jeans. It took a while for me to understand this. But after buying him a few different brands, I realized that Levi’s wore better than the other brands, and I never had to question whether or not a specific line would fit right. I started wearing them, and now that is all I have in my jeans drawer. Six pairs of jeans, in black and various shades of blue, all Levi’s.

I was in for a shock, therefore, when I read this month’s issue of Life News. It announced, “Life Decisions International (540-631-0390) has released its latest edition of “The Boycott List” (dated December 2007). Since publishing its prior list, Sears has been dropped from this list of companies funding Planned Parenthood Federation. A new edition to “The Boycott List” is Midas (mufflers). You can express your displeasure to Midas CEO Alan Feldman, 1300 Arlington Heights Rd., Itasca IL 60143. Whole Foods Market, Nike, Levi Strauss, and Clif Bar are among the corporations still on the list as contributors to Planned Parenthood.”

I have also been enamored of the Nike brand, since I started shopping at a local Nike outlet when I outfitted my children for their first season of track-and-field. No more Nike for us.

If you see us wearing these brands, it is because I simply cannot afford to replace all of our jeans and sneakers. However, I will not be buying these brands until these companies stop contributing to Planned Parenthood.

1 comment:

Loren Christie said...

I know how you feel, I love Land's End clothes and they're on the list. I hope Bob's store brand jeans is not on the list. That's what my husband wears and he's so picky.